This project-based, experiential, synchronous learning course is an in-depth examination of the Producer’s role in each stage of production, from development through production and post, and the keys to producing successful online content. Students will produce their first-year web series in this course. We will examine how projects are conceived, developed, packaged, financed, made, and marketed. The course incorporates the study of current New Media-industry production practices, and features Internet star guests who will break down how they produce projects. Students will gain fundamental knowledge and skills in the areas of pitch presentation, leadership techniques, negotiation skills, and producing a digital series.
The purchase of outside materials and texts is required.